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The Jerusalem Post

40 minutes to legend: Is history about to repeat itself?

 
 Rihanna and Puma revive their legendary partnership (photo credit: Factory 54)
Rihanna and Puma revive their legendary partnership
(photo credit: Factory 54)

Rihanna and Puma revive their legendary partnership with an exciting comeback of the CREEPERS. Updated design, bold colors, and a limited edition—will you buy a pair or not?

Remember that moment in 2016 when the entire world lined up to snag a pair of CREEPERS? Well, get ready to experience that thrill once again. Rihanna and Puma are shaking up the fashion world with the thrilling return of the iconic sneakers that became a global obsession. But this time, they’re back with a twist that’s sure to make you fall in love all over again, maybe even more. What’s changed? What remains the same? And why is everyone already talking about it?

 PUMA X FENTY CREEPERS (credit: courtesy of the brand)
PUMA X FENTY CREEPERS (credit: courtesy of the brand)

Puma and Rihanna are rekindling their successful collaboration, bringing exciting news to sneaker enthusiasts: the long-awaited return of the iconic CREEPERS. This time, they arrive in an updated version and colors that will make you fall in love anew.

The new model, Creeper Phatty, retains the magic of the classic design but adds a contemporary and refreshing twist. The shoes come in two stunning colors—classic black and fiery red—and are offered in a limited edition in sizes for both women and men.

 How about these shoes? (credit: courtesy of the brand)
How about these shoes? (credit: courtesy of the brand)

If you remember the frenzy surrounding the first launch in 2016, when the shoes sold out in just 40 minutes and earned the title of "Shoe of the Year," you’ll understand why everyone is talking about this launch. History is about to repeat itself, and you won’t want to miss this opportunity.

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What makes the Creeper Phatty so special is the winning combination of corduroy and soft suede, paired with the thick, cushioned sole that gives the shoe its unique look. It’s a perfect blend of retro and modern that adds a stylish touch to any outfit.

 Rihanna and Puma revive their legendary partnership (credit: courtesy of the brand)
Rihanna and Puma revive their legendary partnership (credit: courtesy of the brand)

If you’re already itching to get your hands on a pair, you can find them at Puma’s flagship stores in the Ramat Aviv Mall or on FACTORY54.CO.IL. The price? 629.9 shekels. The shoes are available in sizes 37.5-43, so everyone can enjoy this hot trend.

 They also come in black (credit: courtesy of the brand)
They also come in black (credit: courtesy of the brand)

So, what do you think? Ready to upgrade your look with the hottest sneakers of the year? Ultimately, the decision is personal. Whether you choose to buy the shoes or not, it’s clear that this launch marks an interesting moment in the world of fashion and sneakers. All that’s left is to see how the market responds and what impact this comeback will have on future trends in the industry.

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