Neta Alchimister launches a product we can't do without

Introducing BYNETA CONTROL FREAK: Clay Wax for hair styling, achieving a natural look with a matte finish. Suitable for all hair types, including post-straightening hair. Recommended price: NIS 79.

Jaffa Beverages enters the alcohol realm with Schweppes brand, launching a new cocktail series with 5% alcohol. Available in four classic flavors, perfect for home entertainment. Recommended price: NIS 13.90.

Luxury skincare brand NUXE introduces a new scent, Néroli, to its flagship Huile Prodigieuse series. An organic dry oil with a silky texture, enhancing skin radiance naturally. Recommended price: NIS 180.

GIGI Laboratories presents 3D HYALU FILL series: Moisture range for facial, eye, and lip care, providing long-lasting hydration and significant improvement in facial appearance within 28 days. Recommended price: NIS 699.

PAYOT PARIS unveils SOURCE, a new skincare range offering intense hydration for 48 to 72 hours, utilizing moisture redirection technology and a formula based on ADPTOGEN plants. Recommended price: NIS 129-179.

The international skincare brand Garnier introduces a deep cleansing soap with moisturizing properties that helps remove dirt and oil from the skin, thoroughly removes makeup, and reduces the appearance of skin imperfections: Garnier Pure Active. The new soap minimizes the appearance of pores on the skin and assists in reducing uneven skin texture while protecting the skin barrier. Recommended price: NIS 39.90.

Internationally renowned hair care brand HASK launches two new products: Keratin Spray and Argan Oil Spray 5-in-1, suitable for all hair types, including post-straightened hair. Recommended price: NIS 34.90.

VICHY expands its LIFTACTIV SPECIALIST skincare range with Retinol Serum, targeting all types of wrinkles, reducing deep wrinkles, and promoting skin cell renewal. Recommended price: 249 NIS.

DOVE, known in Israel for deodorants, skincare, and hair care, introduces OVE Shampoo and Conditioner for long and damaged hair, reducing hair breakage by 4 times, for healthier-looking hair. Recommended price: 15.90-23.90 NIS.

Catrice presents ONE STEP SKIN PERFECTOR: Combining hydration primer, quality treatment, moderate sun protection, and a subtle tone in one product, including SPF 20. Saves time in the morning beauty routine. Recommended price: 25 NIS.