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The Jerusalem Post

JVC introduced for the first time in Israel by A.D.R Global Sound

 
  (photo credit: PR)
(photo credit: PR)

The luxury brand will be exclusively distributed in Israel, accompanied by an extensive advertising campaign and product launch with the participation of brand representatives from Japan.

A.D.R Global Sound Ltd. has acquired the exclusive distribution, marketing, and sales rights in Israel for the luxury brand JVC JAPAN projectors. The company will invest in promoting and introducing the brand's product line to electronics stores and networks nationwide, targeting luxury clientele.

A.D.R Global Sound Ltd. announced today that starting this month, it will market the Japanese JVC brand, a world leader in luxury projectors, exclusively distributed by the company nationwide through authorized distributors and retail stores. As part of introducing the brand's projectors to the Israeli market, the company intends to launch a wide-ranging digital advertising campaign with an investment of over 100,000 shekels. Subsequently, campaigns will run on social media, billboards, and a unique launch event will be held with brand representatives from Japan.

JVC Japan, founded in 1927, was awarded the Emmy Award in 2001 for outstanding technological advancement by the National Academy of Television Arts and Sciences. The company specializes in video and audio devices and is globally renowned for its high-end video projectors due to numerous developments in the field. The latest to be marketed in Israel is the new series of D-ILA projectors offering exceptionally high contrast ratios, allowing for high-quality viewing even in illuminated environments. This enables users to enjoy a true cinema experience in the comfort of their homes. The Ultra Hi End series features BLU-Escent laser light source technology providing natural image quality at 8K, and the NZ series constitutes the top-tier professional cinema projectors offering realistic, sharp, and rich images.

According to Raphael Bolero, CEO of A.D.R Global Sound Ltd.: "We are excited about the brand's entry into Israel. JVC JAPAN, joining our company's brands, emphasizes our commitment to bringing the best AV solutions in the world to our customers. Through the exceptional range of luxury projectors, we expect to excite audiences nationwide and set new standards of excellence in Israel's home cinema rooms."

Global Sound Ltd. was founded by businessmen Dror Tuito, Avraham Tzimach, and Raphael Bolero, specializing in the import, marketing, sales, and representation of global brands in the audio, video, smart electronics, and communication sectors. Among the dozens of company brands, exclusive marketing includes DENON, ELEC, POLK AUDIO, ORIGIN ACOUSTICS, VSSL, AUDIO CONTROL, KRIX, and many others. Additionally, the company serves as the exclusive importer and representative of the MASSIMO consortium, including the brands CLASSE and definitive technology. The company has a comprehensive logistics center and a fleet of trucks for delivery nationwide.

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JVC's luxury projectors will be available to the Israeli audience at prices ranging from NIS 154,990 to NIS 29,990.

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