Wix launches platform for fundraising

Wix.com, the leading SaaS platform for website building and online business management, announced today the launch of Wix Donations, a platform specifically designed for collecting donations for nonprofits, businesses, and individuals.

By the year 2030, global fundraising is expected to reach around $845.15 billion, with an annual growth rate of 3.83% from 2024 to 2030. Wix Donations enters this vast market with a comprehensive solution tailored to the diverse needs of fundraisers worldwide. The platform integrates Wix's leading website building service, providing users with powerful tools for fundraising campaigns, donor recruitment, operational management, and the ability to establish and grow their online presence using Wix's service package.

Key Features of Wix Donations:

• Custom-designed Donation Pages: The platform includes Wix's professional and user-friendly website design capabilities, enabling users to create high-quality and unique pages.
• Comprehensive Backoffice for Campaign Management: Wix Donations' dashboard allows users to manage multiple campaigns simultaneously and run them effortlessly.
• Secure and Flexible Payment Options: Users can connect to various payment providers, digital wallets, credit and debit cards, enabling donors to make payments in their preferred method securely. Campaign managers can collect donations through a secure international process and even offer a choice between one-time and recurring donations.
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• Real-time Analytics and Insights: Campaign success can be monitored at any given time through real-time analytics and insights, allowing for optimization decisions in real-time based on data.
• Comprehensive Donor Recruitment and Promotion Capabilities: Users can efficiently promote their campaigns using Wix's SEO tools, social networks, and email marketing.
• Integrated Business Solutions: Businesses can enhance their fundraising campaign potential and increase awareness with Wix's leading business solutions such as Wix Events, Wix Blogs, Wix eCommerce, and more. This enables organizing fundraising events, increasing community engagement through professional blogs, merchandise sales, and more.

Oren Inditzky, VP and GM of Online Stores and Donations at Wix, expressed excitement, stating, "We are thrilled to provide fundraisers worldwide with an efficient and professional ability to collect donations and leverage their online presence in a way that allows them to advance their social goals and maximize their financial success. Through the new platform, users can do this without the complexities and additional costs associated with managing their operations on multiple platforms simultaneously and with the same simplicity, flexibility, and cost-effectiveness that Wix is known for."