From Adel Bespalov to Mishel Gerzig: The top influencers' sport brand

Sportswear is not just an essential part of physical activity but has also become a symbol of style and comfort in contemporary fashion culture. From sports functionality to design and style, sportswear offers a range of designs and materials that combine comfort, fashion, and excellent performance. Over the years, it has become integral to the fashion world, allowing us to match our look to our activities effortlessly. In recent years, more and more fashion brands have emerged, increasing competition in the market. One Israeli brand, in particular, has caught our eye, and we want you to know about it too.

Z-SPORT is a successful Israeli brand that has been around for 10 years. The brand specializes in high-quality sportswear that combines fashion with the latest trends in the sports and activewear market. The brand emphasizes high-quality products, from fabric selection to flattering and shaping cuts, affordable prices, and a wide range of sizes so that every customer can find items that suit them.

Additionally, the brand is considered groundbreaking for its successful collaborations with a desirable team of influencers, including names like Sapir Avisror, Adel Bespalov, Einav Cohen, Coral Michaeli, Anne Zivi, and more.

We caught up with influencer and fashionista Einav Cohen, one of the brand's ambassadors, and conducted our fashion questionnaire:

What clothing item do you think should be destroyed immediately?

"Never say never. I've realized this will always be my answer to such a question because you never really know."

What did you use to wear that you can't understand why now?

"Skinny jeans, they just don't suit my body."

What's the highest amount you've spent on a fashion item?

"10,000 on a Chanel bag."

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A post shared by Einav Cohen (@einav_cohen1)

Tell us about an unpleasant wardrobe incident you had.

"My costume ripped on Purim just before I arrived at an event."

What's your favorite item in the Z-SPORT collection?

"My absolute favorite item is definitely the flared tights!"

Give us a beauty tip you never skip.

"A beauty tip you must never skip - clean your face before bed."

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A post shared by Einav Cohen (@einav_cohen1)

The brand's most recognizable fabric is the FOUR WAY STRETCH FABRIC. It took the company nearly two years to develop this fabric, characterized by special elasticity along four main axes, providing more freedom of movement. The new collection just launched by the brand is mostly based on this fabric. The collection is available in sizes XXS-XXL (most models XXS-XL) and in four main colors (black, light blue, olive, and stone).

The current collection includes:

• Tights in the company's best-selling cut - high-waisted, flattering, and shaping.
• Two cuts of tops - one existing and one new.
• Strapless tank tops.
• Short overalls with a front zipper.Additionally, this collection will also feature a sports dress (with built-in inner tights) made of polyamide fabric. Z-SPORT items can be purchased on the brand’s website and Instagram page.