YouTube launches discounted subscriptions for families and students in Israel

Google has announced the launch of new, cost-effective subscription options for its premium services, YouTube Premium and YouTube Music, for users in Israel. This move is part of Google's efforts to expand its subscriber base and offer greater flexibility to users.

The new YouTube Premium family subscription allows up to six family members living in the same household to enjoy the service's benefits, including ad-free video viewing, background music listening, and offline content downloads. The family subscription is available at an attractive price for Android users, while iOS users will pay slightly more.

Additionally, Google has introduced a special subscription for students, offering access to premium services at a significantly reduced price. To avail of the discount, students must verify their eligibility through an external verification service.

Pricing:

• Family Premium Subscription: NIS 45.90 for Android users (NIS 59.90 for iOS users)
• Family Music Subscription: 3NIS 5.90 for Android users (NIS 46.90 for iOS users)
• Student Premium Subscription: NIS 15.90
• Student Music Subscription: NIS 11.90
• Individual Subscription: NIS 23.90 per month
• To sign up for a student subscription, click here | To sign up for a family subscription, click here

The launch in Israel follows the global success of YouTube's premium services, which recently surpassed 100 million subscribers. Over the past year, Google has invested significant resources in enhancing the user experience on these platforms, including the addition of innovative AI-based features, personalized radio stations, and the ability to listen to podcasts on YouTube Music.