COOFANDY Enters UNESCO at 10th bonjour brand forum

COOFANDY  recently participated in the Bonjour Brand Forum 2024 in Paris, themed ‘The standing of brands on the global stage,’  provided a platform for businesses to showcase their influence and engage in crucial discussions on international business and cultural exchange.

The menswear label used the opportunity to highlight its international impact and strategic initiatives, participating in discussions alongside representatives from across the world, underscoring its commitment to global brand strategies and cultural diplomacy.

Among the distinguished attendees were the mainstream media, Chinese and French politicians and business leaders, brand CEOs and CMOs, renowned creatives and designers, and more than 500 others. The Forum mainly focused on key topics such as brands exporting culture, culture driving innovation, and brand globalization. These conversations explored the importance of brand globalization strategies and cultural dialogue.

COOFANDY's new status marks a significant milestone in its journey towards worldwide recognition. The brand has consistently exemplified innovation, quality, and a deep understanding of consumer trends, and by participating in this summit it has demonstrated its proactive approach to globalization and dedication to promoting cultural diversity and mutual understanding on the world stage.

Looking forward, COOFANDY aims to further expand its international footprint and strengthen its position as a leader in the fashion industry. With a commitment to excellence and a vision for the future, it continues to set new benchmarks in fashion innovation and cultural dialogue.

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