Sweetening the movie: Hot Cinema upgrades the popcorn
Hot Cinema introduces sweet caramel-flavored popcorn to their menu for the first time in Israeli cinemas, costing NIS 20.
Hot Cinema is expanding the range of products and packages offered to its guests in the cinemas. After last July it launched a premium package that includes a folding electric chair + popcorn and a drink, now comes another innovation: Fresh, self-produced, sweet caramel-flavored popcorn.
The sweet popcorn, which entered cinemas in Israel for the first time and will cost NIS 20, is added to the line of unique products sold at the cinema buffet, such as hail with a rubber straw and more.
Hot Cinema stated: "As a chain with the largest number of entertainment and cinema complexes in Israel, we make sure to diversify and adapt ourselves to the wishes of our guests.
Both in the range of products that we offer at the buffet and in the content aspect which includes stand-up performances, children's shows, lectures, business events and more under the strip called 'not just cinema'."
Jerusalem Post Store
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