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The Jerusalem Post

Wet to straight in 10 minutes: The new device that is stirring up the world

 
 dyson airstrait (photo credit: PR)
dyson airstrait
(photo credit: PR)

Innovative technology promises to straighten hair without hot plates and without heat damage. Is it really possible?

Imagine a world where you can wake up in the morning, take your hair straightener, and in a few minutes leave the house with smooth and shiny hair as if you had just left a luxury salon. Sound like a distant dream? Well, it seems that Dyson, the British tech giant, has managed to make that dream a reality. The new Dyson Airstrait device promises nothing less than a revolution in the world of hair styling, without using hot plates or causing heat damage. Is it really possible? We went out to check.

 dyson airstrait (credit: PR)
dyson airstrait (credit: PR)

Dyson launches the Dyson Airstrait straightener, which is a breakthrough in hair care technology. It is a straightener capable of treating both wet and dry hair, using only air, without the need for hot plates that can cause thermal damage.

This innovative device was specially designed to suit a wide variety of hair types, and allows you to achieve a smooth and natural look with volume and flexibility, while maintaining the health of the hair. The advanced technology behind the device is based on a powerful air stream directed at a precise angle, which dries and smooths the hair at the same time.

James Dyson, the company's founder and chief engineer, explains: "Our deep understanding of harnessing the potential of powerful airflow is the foundation of the performance of the Dyson Airstrait hair straightener. The expertise we have gained over the past 25 years has allowed us to launch our advanced hair straightener, without heating plates And without heat damage. The combination of the convenient action that people like in straighteners with powerful air currents saves time, maintains the strength of the hair and allows for a smooth, natural and everyday look."

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 dyson airstrait (credit: PR)
dyson airstrait (credit: PR)

The technology behind the device is equally impressive. Along the arms of the device there are two 1.5 mm openings, through which the air flow is accelerated. This creates two powerful air blades projected at an angle of 45 degrees, which converge to create one focused air jet. This directional air flow allows the smoothing of the hair while drying in a controlled manner, and helps achieve a smooth and shiny finish.

At the heart of the device is the Dyson Hyperdymium motor - a small, light and powerful enough motor to produce the air flow needed to dry and smooth the hair at the same time. A 13-blade propeller spins up to 106,000 rpm, pushing over 11.9 liters of air through the device per second.

 dyson airstrait (credit: PR)
dyson airstrait (credit: PR)

Like all Dyson hair care products, the Airstrait hair straightener also features intelligent heat control. Glass sensors measure the air flow temperature 16 times per second to prevent heat damage and protect the hair's natural shine.


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The device offers two design modes: Wet and dry, and a cooling mode to fix the result. In wet mode, there are three heat levels: 80°C, 110°C and 140°C. In dry mode, there are two heat levels: 120°C or 140°C.

In addition, there are two speed modes to control the air flow, as well as the possibility of a face using cold air and drying roots.

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After examining all the impressive technical specifications, it's time to test the device in practice. And here, friends, I have to admit - Dyson managed to surprise me, and in a big way.

הצגת פוסט זה באינסטגרם

‏‎פוסט משותף על ידי ‏‎ASIA JACKSON‎‏ (@‏‎aasian‎‏)‎‏

I used the device on very wet hair, and the results were simply amazing. In just 10 minutes - yes, you read that right, 10 minutes! - I was able to achieve a result that is usually seen only after a long treatment at the luxury hair salons. The device is easy and convenient to operate, and gives the hair a smooth appearance with surprising ease. But what impressed me the most was the stunning shine the hair received - as if I had just come out of an intensive salon treatment.

And not only on wet hair - I tried the device on dry hair as well, and the results were excellent as well. It was able to smooth and refresh the hair surprisingly quickly, which makes it a perfect solution even for those days when there is no time for a full wash. This flexibility - the ability to work on both wet and dry hair - is definitely a significant advantage of the device.

הצגת פוסט זה באינסטגרם

‏‎פוסט משותף על ידי ‏‎Dyson US‎‏ (@‏‎dysonusa‎‏)‎‏

The Dyson Airstrait is undoubtedly a genius product, and I have no hesitation in saying that it is perhaps the best product that Dyson has released to date. If you are looking for a new, faster and healthier way to straighten your hair - this is definitely the device for you.

The Dyson Airstrait is marketed in Israel by BNZC Sahar, the official importer, with a two-year warranty at the customer's home and is offered at a suggested retail price of NIS 2,399. Available in selected stores and on the website.

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