Burger King’s latest: Fiery schnitzel, stretchy cheese

Seriously, it's harder than it seems, and no one's paying you for your gym membership, or compensating you for the rapidly developing FOMO.

With that said, the "Fresh on the Shelf" section, with its loyal tasters and consumers, is on the move again, determined and focused on the task. And this time, it's a double hit that's also the perfect teaser. Yes, we're very eclectic.

Bon appétit!

Burger King Israel's proactive approach has proven itself time and again with surprises and experiments, pulse checks, and taste sensors – all usually strengthening menu staples and passing seasonal hits. Most, by the way, justified their establishment and consistency but still passed from the world, at least until next time.

This policy, frustrating and pompous as it may be, undoubtedly stems from a certain intention and strategy. It leaves you intrigued, makes the network dynamic, and encourages exploration and interest, to anticipate.

And yes, this time too, it comes with receipts.

The two new dishes from Burger King are available only in Israel and enter the menu with these stars precisely. One of them threatens only for a limited time, shining in three branches and all – decisions that raise hungry question marks, demanding immediate action and protest.

The first is a crispy tortilla with schnitzel, expanding its successful King Wraps series. It brings into the tortilla wheat flour schnitzel, tomato, lettuce, and mayonnaise (NIS 31, NIS 46 as a meal) and delivers in return a solid wrap, well-made, not compromising in its flavors, but definitely satisfying.

Protest and action. Burger King.

View this post on Instagram

A post shared by Burger King Israel (@burgerkingisrael)

The Cheesy Whopper (NIS 42 per sandwich, NIS 58 as a meal) completes the headlines from the more corrupt side, promising disappearance (regretfully) until the end of April. It's a combination leaning on the familiar and popular Whopper, including tomato-onion-lettuce-pickle, with barbecue sauce and mayonnaise and topped with three fingers of fried melted cheese, crispy on the outside and super-melty inside, as requested.

The dish, served only at the branches in Hod Hasharon, Rabin Square, and Rothschild Boulevard in Tel Aviv (and preferably literally, the fried cheese fingers remain tasty in delivery but will definitely benefit from being eaten on-site), is the perfect teaser – attacking with a burst of meat-cheese greatness, complementing a spectrum of flavors with the toppings and the bun, and poof, disappearing as if the earth or mouth swallowed it. Want more?