Ketchup, but which ketchup, and where is it from?
We tasted all the new products on the shelves and came back to tell you about them.
Mutti Ketchup
The Italian red brand is expanding shelves with a very intriguing and delightful launch in collaboration with Ristretto.
Mutti’s ketchup, made from tomatoes from the Parma region and a classic, no-frills recipe (2.2 kg of fresh tomatoes yield 1 kg of ketchup), is sold in a 300-gram glass bottle. It’s thick but not too thick, reminiscent of the familiar taste of the brand’s sauces, and essentially returns ketchup to its roots—sweet but distinctly less sugary and more flavorful. Price: NIS 14.90.
Elite Turkish Coffee Capsules
One of the most popular and strong brands in the market—not just in the coffee sector—embraces innovation and current trends, expanding its range and machines.
These are espresso capsules with Turkish coffee and Turkish coffee with cardamom flavors, offering familiar aromas and a well-known coffee experience, free of grounds and sediments (also familiar, of course). Authentic Turkish coffee enthusiasts might find it hard to embrace this new product, but everyone else will likely appreciate it.
Granini Fruit Drinks
The well-known and popular Italian brand arrives in Israel through A.G.T.D. and naturally settles on shelves in need of a bit of refreshing.
It offers a rich catalog of dozens of flavors, including juices and nectars based on apples, pineapples, oranges, tomatoes, peaches, apricots, lime-lemon, passion fruit, mango, strawberries, cranberries, pears, bananas, and lychees—in 1-liter and 250 ml bottles, with an excellent combination of thickness, flavor, and options. Price: NIS 9.90-17.90.
Yehiam Meat Delicacies: Italian-Style Salami and Beef Pastrami
The Galilean meat and sausage factory expands its refrigerator shelves and launches new additions to one of its successful series.
This includes Italian-style salami and beef pastrami joining the Thin-Thin collection. The thickness lives up to expectations, the texture remains present, and the flavor is balanced, with a hint of smoke and plenty of personality. Price: NIS 14.90 for a 120-gram pack.
Bagel Bagel: Falafel and Barbecue Pretzels
Staying in the thin world, with a much-anticipated collection expansion from the beloved Unilever brand.
These are pretzels in falafel and barbecue flavors, new additions to Bagel Bagel’s Thin-Thin series, with excellent crunch, noticeable but not excessive seasoning, and impressive snacking potential. Price: NIS 11.10-14.90.
Jerusalem Post Store
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