Naaman and Vardinon present new home collection inspired by "Harry Potter"

Leading lifestyle brands Vardinon and Naaman, owned by Extra Retail, part of Alon Blue Square Group under businessman Moti Ben Moshe, introduce an exclusive capsule collection that brings the fantasy and wonder of Hogwarts into homes. The collection draws on iconic elements from the Harry Potter series, a magical universe beloved by millions worldwide.

In these challenging times, Vardinon and Naaman’s high-quality exclusive line offers a light-hearted escape into the world of spells and fantasy inspired by Harry Potter. Designed by the company’s in-house creative studio, this unique collection showcases a sophisticated use of beloved Harry Potter icons—like the Golden Snitch, Harry’s lightning scar, wand, sorting hat, and broomstick—presented in a rich and mysterious color palette of dark blue and gold.

The exclusive Naaman and Vardinon collection, expected to captivate both children and adults, features premium bedding, cozy winter blankets, towels and bathrobes, stylish serving and hosting dishes, TO-GO bottles, and additional items that bring a touch of magic to any room.

Sigal Oron, CEO of Naaman and Vardinon, comments: "In developing this limited-edition capsule collection, we emphasized creating original designs that convey a sense of magic and mystery while maintaining the brands’ high standards of quality."

Gil Gershon, Head of Marketing and E-commerce at Naaman and Vardinon, adds: "This is not just another collection; it’s a unique statement—a call for an enchanting journey. With items suited for a wide age range, the capsule collection appeals to Harry Potter fans and anyone looking to add a magical touch to their home. The Harry Potter capsule delivers a refreshing design experience that bridges fantasy with Naaman and Vardinon’s exclusive design concept."

To celebrate the launch, customers receive a 40% discount on capsule items with the purchase of two or more products. During launch week (November 17-23, 2024), NV Club members and new sign-ups will receive an additional 10% off.

Prices range from NIS 24 to NIS 390 for purchases of two or more items. The collection is available at Naaman and Vardinon stores and online, valid from November 17 to December 1, 2024, or while supplies last.

Brimag, a major importer and distributor of international home and kitchen appliance brands, marks Black Friday with warm winter promotions. Customers purchasing a DeLonghi radiator receive a DeLonghi fan heater for an additional NIS 89.

Additionally, those buying selected automatic coffee machines by DeLonghi in this promotion will receive a 1 kg coffee pack and a cozy blanket as a gift.

The promotion is valid from November 18, 2024, through November 30, 2024, or while supplies last. Available at select appliance stores, Metro branches, and authorized online retailers.

Super-Pharm’s beloved Life brand, a staple in Israeli households, celebrates three decades with a vibrant, limited-edition product line. The collection offers a range of lifestyle and body care products, including body care items, soaps, room diffusers, reusable water bottles, wipes, and more.

To mark the launch, the series is offered at promotional prices from NIS 5 to NIS 20 between November 13-25, 2024.

For three decades, Life has pioneered quality, affordable products across diverse categories. Launched in 1994 with a basic toiletry line, Life now boasts thousands of products, from baby care and toiletries to medicines, vitamins, wellness foods, textiles, and home goods.

The new limited-edition series includes a variety of items, such as reusable water bottles, room diffusers, whipped shower foam with vanilla rose and melon sorbet scents, melon cucumber and coconut patchouli body washes, tissues, wipes, and more. The collection is available at Super-Pharm stores nationwide and Super-Pharm online.

LAGO, with three event halls in Rishon LeZion, extends special benefits to reservists, soldiers, security personnel, and evacuees for winter weddings in 2025. Complimentary services include lighting, sound, canopy decoration, floral arrangements, and bar services, valued at NIS 30,000 per couple.

Amit Capuano, CEO of LAGO, states: "This difficult year hasn’t spared us either, and we thought about how we could support all those people who are shedding blood for all of us, who are going through this year in the toughest way. We wanted to show appreciation for all the reservists, soldiers, security forces, and evacuees, so we decided to ease the costs of celebrating joyous occasions, as joy needs to be timed and organized—and that’s what we’re good at. This way, every couple can receive benefits worth NIS 30,000. We hope that only days of joy will come, that the war will end, and the hostages will return home."

Iconic audio brand BOSE celebrates six decades of innovation and expertise. In honor of this milestone, BOSE unveils an exclusive “Diamond” headphone collection, embodying the brand’s brilliance and timeless quality.

Founded in 1964 by Dr. Amar Gopal Bose, an electrical engineer and audio expert, BOSE transformed the way we experience music. Today, BOSE is synonymous with sound quality, technological innovation, and unique design, consistently providing extraordinary listening experiences that have made it a leader in the global audio market.

BOSE pioneered noise-canceling headphones, enhancing listening by blocking external noise, allowing users to immerse themselves in music and redefine their audio experience.

For its 60th anniversary, BOSE launches the limited-edition "Diamond" collection, featuring three headphone models in sparkling diamond colors that exude luxury and sophistication. Alongside the "Diamond" collection, BOSE is also releasing a limited-edition color palette for its iconic QuietComfort Headphones and QuietComfort Ultra Earbuds, allowing customers to express their personal style with new shades, including navy blue, denim blue, and sandstone.

Available at BOSE's official website, BOSE CENTER, and selected electronics stores.